Apr 28, 2010

The president for the billboard?!

This time it is the historic president on the advertisement! Weatherproof decided to not to do the typical move of putting a famous person on the ad (celebrity, sportsmen etc.), but instead they went extremely big and put the president of the USA on the ad. This is located in one of the top crowded metropolitans in the world. One may ask thyself, why is the president wearing this and letting the brand put him on the billboard? In other words it would be beneficial for many brands to do this for various audiences, however not every corporation would be able to afford that and Weatherproof is one of the rare brands. The historic leader prefers Weatherproof

Slogan: "A Leader In Style"

9 out of 10