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Jul 17, 2010

B-a-a-a-d (oh the 70s)




The advertising of 1970s became a guide or an orientation tool for the next generation advertisers. Similar to the 60s, the 70s continued the construction of culture or simply reinforcing the already constructed. The brand name is Macho, the slogan is "it's baaad" and the shape of the bottle is clearly sexual and succesful.


7 out of 10