Jun 25, 2011

VOLVO for life.

The humouristic approach of Volvo is as inspiring as the Mercedes "Sorry" campaign. 

8 out of 10

Heineken "The Date" (+ behind the scenes)

You have probably seen "the entrance" by Heineken and so this is continuing perfectionism by a new perfect character.  Enjoy!

8 out of 10

Jun 21, 2011

Stoli Vodka TV Campaign

Starring the great entrepreneur Hugh Hefner.

7 out of 10


"The major civilizing force in the world is not religion, it is sex."

Hugh Hefner

Jun 20, 2011

Get them off your dog

Jun 19, 2011

by Durex

Photoshop "Day Cream"

Jun 17, 2011


"There is one spectacle grander than the sea, that is the sky; there is one spectacle grander than the sky, that is the interior of the soul."

Victor Hugo

Marketing the FastFood Spectacle

Jun 14, 2011

The Beetles

    One of the greatest ways of targeting the young consumer is to make associations with the English rock band the Beatles. Apple iTunes used a similar strategy to associate itself with the symbolic image of the band. The image of the band was and still is attractive to the young thanks to the positive messages they delivered in the media during the prosperous period of hippie movements.

8 out of 10 

Jun 4, 2011

Perfume (Utopia)

Audi (2011)

Jun 2, 2011

French Proverb:

"It is impossible to overdo luxury."